As consumer demand for ethical products increases, more and more companies are jumping on the sustainable and ethical product train. If you’re looking to indulge in guilt-free, vegan beauty buys or cruelty free products, keep reading for some beauty staples to invest in.
Mecca Maxima – Selfie Skin 2-in-1 Foundation and Concealer
This super buildable, creamy foundation is easy to apply and the matte finish leaves you with the lightweight dewy skin feeling. It’s 100% vegan and cruelty free leaving your skin feeling hydrated and looking radiant, perfect for on the go touch ups or applications! Apply it lightly for day wear, or build up for nighttime glam.
Too Faced – Better than Sex Mascara
This cult favourite, totally vegan mascara volumises and separates your lashes as you apply. In two coats you’ll achieve lushious curled lashes, and with three, it’s like having fake lashes or lash extensions without the added cost. The unique hourglass shaped wand curls as you apply for dramatic lift.
Anastasia Beverly Hills – Powder Contour Kit
This vegan kit is the contour kit of your dreams. With three highlight shades in matte and shimmer finishes, and the combination of contour shades in warm and cool hues makes it easy to blend into your complexion and define your skin no matter the occasion. The formula offers buildability and smooth blending.
Kat Von D – Super Brow Extreme Long-Wear Pomade
This weightless, waterproof formula lets you craft the eyebrows of your dreams. For a high-impact look that won’t budge, sculpt, shape, colour and create whatever brow look you want with confidence and know that they’re totally cruelty free and vegan.
Smashbox – Photo Finish Pore Minimising Primer
This primer is free of animal products and super lightweight. Working to blur imperfections, reduce the appearance of pores and control oil build up for up to eight hours, this formula is water resistance and helps your makeup glide on oh so effortlessly.
Urban Decay – All-Nighter Long Lasting Makeup Setting Spray
This weightless mist sets and hold your makeup in place for up to 16 hours. Working on all skin types, this mist ensures makeup doesn’t smudge, crack, melt or fade using Temperature Control Technology. Free from animal products, this will be one product you soon won’t be able to live without.
Elf – Makeup brushes
These vegan and cruelty free makeup brushes are super lush and available in every style you need, with wet or dry products.
So stock up and add some guilt-free, cult beauty products to your kit. It’s always a good idea to go shopping for some new makeup.